FAME is an executive search firm specializing in the placements of middle and senior management positions across a wide range of industries and professions for international companies in Asia.
URGENTLY REQUIRED !!!
Brand Manager
(Bangkok)
URGENTLY REQUIRED !!!
Brand Manager
(Bangkok)
Responsibilities:
- Responsible for brand management, market share expansion of the responsible product
- Work closely with cross functional team members to launch new products
- Develop integrated creative communications program for existing and new product platforms.
- Leverage consumer insights to develop brand and product positioning and benefit ladder frameworks.
- Create and execute the brand strategies and marketing plans for the brands, including managing both the existing product portfolio and new product launches.
- Leverage knowledge of business, category and brand marketing strategy into actionable marketing strategies and plans to deliver against the company’s business objectives.
- Brand platform to include a definition of the brand vision, promise and value proposition as well as positioning and personality.
- Ongoing competitor’s analysis
- Lead insight gathering research into consumers and competitive category to secure knowledge that can be utilized to enhance and evolve the brand.
Requirements:
- Thai
- At least Bachelor’s degree in Business Administration or Marketing (MBA preferred)
- Good command of English
- Experience in new product development and new product launch
- At least 3 years of brand management experience with multinational FMCG industry (preferably with some experience in food, snack, beverage or short-shelf live products would be advantageous)
- Take initiative, creative, assertive and self-confident yet diplomatic team player
- Can multi-task and work under tight deadlines
To apply, please submit full resume by e-mail to :
Fameplacement Co., Ltd
128/340 Payatai Plaza, 31st Fl., Room G, Payathai Rd.,Toongpayatai, Rajthevee, Bangkok 10400
Tel. 66(0)2 612 9536-8 Fax. 66(0)2 612 9539
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